Helping Small Businesses Succeed With Digital Marketing
My name is Shawn Livengood. I’ve been a digital marketing professional for over 17 years, and I love to help businesses succeed in their mission. I'm adept at solving problems related to search marketing, SEO, website design, AI, and web analytics. My user-focused perspective and results-oriented approach will prepare you for success for years to come. I don't just offer strategy - I also tie it to specific business outcomes. My guarantee is that I will operate with transparency and show you exactly what your marketing dollars are doing for you.
Digital Marketing With Craftsmanship
These days, digital marketing is so commodified and automated that agencies think that every marketing problem can be solved at the push of a button. They miss the overall strategy and intention behind why you’re doing marketing in the first place.
In contrast, I approach each client project with the care and intention of a craftsman. I’ll get to the core of why you want to succeed and how we can get you there. And like any good craftsman, I know when to bring out the power tools and when to take time with the finer details. Work with me and you’ll see why that makes a difference.
Service Offerings
-
Google Analytics Assessments & Implementation
Good measurement is the foundation of a strong digital marketing strategy. I can assess your current Google Analytics setup and create a measurement plan to help you track your success. I can also help you set up your tracking using Google Analytics and Google Tag Manager.
-
Search Engine Marketing (SEM)
Search engine marketing (SEM) through Google Ads and Microsoft Advertising is the fastest way to reach the right customers at exactly the time they are in need of your services. With my years of SEM experience, I can set up and optimize your Google Ads and Microsoft Ads accounts for maximum efficiency and return on ad spend.
-
Search Engine Optimization (SEO)
I have a proven track record of success with helping businesses achieve greater visibility in organic search results. I've worked with businesses of all sizes, from small local businesses to Fortune 500 companies. Whether you need a comprehensive SEO audit or ongoing SEO work, I have the experience to help you navigate the ever-changing landscape of organic search and get maximum visibility for your website.
-
Local Search Marketing
I have a real passion for helping local businesses succeed. Local search marketing requires a very specific focus and toolset. I've devoted years of my career to learning how to achieve success in local SEO results, and navigate the complexities of local SEM. Let me help your business grow in your community!
-
Social Media Advertising
Social media advertising in Facebook, Instagram, TikTok, and YouTube offers a great way to reach the right audiences who need your products and services. I can audit your current social advertising campaigns to identify opportunities, or create and manage campaigns on an ongoing basis.
-
Wordpress
Whether you need a brand-new WordPress site or just some tweaks to an existing site, I can help make your vision a reality. I've been building WordPress sites for years, so I have the experience to get the job done right.
Upcoming Classes
I'm pleased to offer these classes in partnership with the Oregon Coast SBDC and the Oregon Coast Community College:
Online Advertising For Small Business
When: Wed, Oct 21 5:30 PM to 7:00 PM
Where: OCCC North County Center, Lincoln City
Class Description: In this class, digital marketing expert Shawn Livengood covers the basics of using online advertising in Google Ads, Microsoft Ads, Meta Ads, and TikTok Ads to promote your business. Learn how to reach potential customers who are searching for your business and reach out to prospects who match your ideal customer profile. We'll cover the pros and cons of each platform, keyword research, audience strategy, and how to create compelling ads that will get you more customers.
Fee: $25
Digital Marketing For Small Businesses
When: Wed, Dec 2 5:00 PM to 7:00 PM
Where: OCCC North County Center, Lincoln City
Class Description: Master digital marketing essentials and grow your small business! In this class, digital marketing expert Shawn Livengood will teach you how to define your audience, create a compelling offer, and utilize key digital marketing channels to reach your target customers. We’ll cover best practices for marketing channels like Google Ads, SEO, social media advertising, and email.
Fee: $25
Trusted By These Businesses
Testimonials
"Shawn is thoughtful, communicative, efficient, and possesses the rare ability to break down daunting tasks into manageable steps. It is clear that he is not only a skilled and experienced digital marketer, he is also a deft strategist and a gifted teacher. The way he approaches his work demonstrates that he truly cares both about the quality of his work and about delivering a pleasant experience for the people behind the businesses he serves."
"Working with Shawn was a game-changer for our social media ad strategy here at Make at Rosie! Overall, his assessment was both detailed and actionable, providing valuable insights that immediately benefited our ad performance.
His expertise brought clarity to some unique challenges we were facing with Facebook and Instagram ads for our paid events. His notes on our audience targeting was particularly insightful, making it easier for us to connect with our true audience while reducing costs per click. He also recommended easy visual tweaks to create a more relatable, engaging feel, which we could implement immediately.
We’re grateful for his guidance and would highly recommend his services to anyone looking to get more out of their social media ads!"
Claire Simmons - Make At Rosie
"It becomes immediately clear Shawn knows what he’s doing, and he executes quickly & efficiently while tracking his time precisely. He’s saved me countless hours of getting myself tangled up in the phone cord trying to figure out how the internet works… figuratively speaking."
Logan Thompson - Collect For Stripe