Google Analytics

A strong digital marketing strategy starts with accurate analytics. With my expertise, we can ensure that your Google Analytics instance is tracking traffic, conversions, and revenue with pinpoint accuracy. I've helped many clients implement Google Analytics, Google Tag Manager, and conversion tracking for advertising platforms. Once your tracking is set up, I can also help you visualize your key performance indicators using custom reports and Looker dashboards.

Here are the analytics and reporting offerings available to my clients:

$999

Service Description: I'll work with you to create a comprehensive measurement plan to track your digital marketing results. This service includes:

A 30-minute discovery session to identify key performance indicators (KPIs) important to your business, discuss the current state of your web analytics, and plan your ideal future state for analytics.

An action plan to measure each KPI, including which analytics platforms and variables are needed to track each one.

Implementation of up to 20 tags, triggers, and variables in Google Tag Manager.

Implementation of up to 10 custom events in Google Analytics.

Conversion tracking setup in Google Ads, Microsoft Ads, Meta Ads, TikTok Ads, and other platforms (max 2 conversions per platform).

A 60-minute debrief session to train your team on the analytics setup.

Ideal For: Businesses new to analytics measurement who know they want to track results, but they don't have systems set up to do it.

Google Analytics Measurement Plan

Looker Dashboard Setup

Analytics Hourly Support